How to do business with Canada, the growing North American country

In general, the work ethic and the culture of independence are very strong. Of course, the development of the country allows there to be work for almost everyone.

Out of the work, people pursue their interests in any way possible. The Canadian mentality is intimately linked to nature and climate. Therefore, outdoor activities are very important in Canadian life. As a society, the locals are very friendly, courteous, traditional and sarcastic in their sense of humor.

They tend to make fun of themselves, often using irony as a tool. As for the way of life, it is different according to the socio-economic stratum. Canadians like to complain about the weather – which is very extreme – about government, taxes and their jobs in general. However, they tend to be very tolerant, especially with foreigners and minorities.

It’s a country with a very diverse population that accepts and welcomes other cultures – those cultures tend to rub off on everyone, so you’re basically a mixed bag when it comes to personality and lifestyle.

Business strategies

Negotiation must be backed by empirical data and facts. That is, conversations will always try to be objective, unrelated to subjective arguments or emotional considerations. Avoid them to get a good position.

Each business meeting usually begins with a formal presentation of the parties, which does not take long. In conclusion, the personal cards of the assistants are generally distributed, in French and/or in English.

They must contain your personal data and your position within the company or institution you represent.

In any working meeting, in turn, sober folders are usually distributed, where the topics to be discussed at the meeting, previously agreed by the parties when planning the meeting, are indicated. They are quite reluctant to talk about things not planned in advance.

In return, in the first instance, you will find seated opposite you, the CEO of the company, who will simply be there for the first few minutes of this first meeting, as well as a board of directors involved in the company.

At subsequent meetings, executives may be delegated to carry out the negotiation.

Conversations usually take place in a warm but serious atmosphere. Canadians listen to the speaker without interruption.

It is customary to alternate the use of the word politely. This is why it is suggested to try to be clear at the time of your presentation and dedicated to answering the questions of the local counterpart.

The negotiation process is not easy.

It takes time and patience. Each document resulting from a meeting, such as the negotiated positions, will be evaluated by a group of experts, in order to consider the legal framework and the economic and financial impact for the company. Many times it will be necessary to make two or three trips to reach the final agreement.

Essentially, meetings are democratic and all participants are allowed to express their opinions. Negotiations must lead to a direct action plan.

rules of courtesy

When trying to make initial contact with your Canadian counterpart, be as courteous and formal as possible.

It is advisable to send an e-mail or correspondence and to wait a few days for feedback from the company, before initiating the first telephone contact. This process can take several days or even weeks.

Once in the country, call the counterparty and indicate which hotel you are staying at. This is a widespread commercial custom.

Punctuality is a highly valued aspect of Canadian business culture. This is why it is advisable to make sure to arrive punctually for each appointment, and to take note of the distances and delays due to traffic jams and/or snowstorms, which are usual, especially in winter.

When it comes to introducing yourself and negotiating, adopt a formal but pleasant position. Always remember that the person sitting across from you values ​​seriousness and commitment, especially in keeping to agreed agreements and deadlines.

It is advised that promotional literature – such as brochures, catalogues, maps, etc. – be also printed in English and French.

In dress, Canadians are conservative. In the British tradition, they favor worn-looking clothes with avant-garde fashions and original designs. Be traditional when dressing to make an impression.

Real estate holidays to take into account when traveling:

  • July 1-National Day (Canada Day).
  • July 9-Nunavut Regional Day (Nunavut Day).
  • July 31-Newfoundland and Labrador (Orangemen’s Day).
  • November 11-Day of Remembrance of War Victims (Remembrance Day).

The author is a leading foreign trade professional and lecturer on trade issues.

Trix Barber

"Amateur bacon nerd. Music practitioner. Introvert. Total beer junkie. Pop culture fanatic. Avid internet guru."

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